VRN Webinar: Recruiting a Diverse Police Department Through Digital Outreach

Thursday Apr 21, 2016 - 03:00pm to 04:00pm EDT
Event Description: 

A police department that reflects the ethnic, gender and racial makeup of the communities it serves helps to build trust and improve relationships. Commitment to encouraging diversity in the police force has immense value both internally and externally. 

This past winter, candidates were invited to apply to the Chicago Police Department for the first time in three years. Of the 14,000 applicants that responded to the announcement, 71 percent identified as a minority. Maintaining a police force that represents the community it serves is a top priority in Chicago and across the country. Join this webinar to learn about how Chicago developed a 12-week digital outreach campaign to bolster minority recruitment and lessons learned that will improve efforts in the future.

During this webinar, participants will hear from (1) Deputy Chief Eric Washington from the Chicago
Police Department, (2) Commissioner Soo Choi from the Chicago Department of Human Resources, and
(3) Max Bever from the public relations firm Kivvit.

The objectives of this webinar are to:

  • Discuss the importance of diversity for building trust in the community.
  • Provide an overview of Chicago’s minority recruitment strategy.
  • Discuss steps for implementation of a digital outreach campaign.
  • Provide insight on challenges, achievements, and lessons learned. 

There is no registration fee or cost to participate in the webinar. 

Groups audience: 
- Private group -