On August 30, 2018, the Department of Justice, in partnership with nine additional Federal departments/agencies and 24 stakeholder associations and organizations, held a press event to release Fentanyl: The Real Deal. The video, designed for roll call training, reinforces key messages from the Fentanyl Safety Recommendations for First Responders, which was released in November 2017.
To understand the critical need for this, consider that our Nation’s first responders – including law enforcement officers, firefighters, and emergency medical services (EMS) providers – are increasingly likely to encounter fentanyl and other synthetic opioids during the course of their daily activities, such as responding to overdose calls and conducting traffic stops, arrests, and searches. To help first responders protect themselves when the presence of fentanyl is suspected or encountered, a Federal Interagency Working Group coordinated by the National Security Council developed Fentanyl Safety Recommendations for First Responders. Informed by expertise from the medical, public health, law enforcement, fire/EMS, and occupational safety and health disciplines, and developed in collaboration other stakeholder associations and organizations.
The training video, Fentanyl: The Real Deal, reinforces the key messages from the Recommendations and is a useful resource for first responders.
IIR supported a range of preparatory and on-site logistical tasks for this high-profile event, including registration; development of announcement flyers and messaging; creation of an aesthetic/look-and-feel that was used consistently throughout the event on agendas, nametags, signage, and collateral leveraged by the Customs and Border Patrol (CBP) media team during simulcasting of the event; on-site check-in and hosting; and on-site support for the CBP media team.
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