During this PSP Web event, PIOCoP members heard from Ms. Laura McElroy, principal consultant with the McElroy Media Group, and Ms. Michelle Guido, director of strategic communications for the Orange County, Florida, Sheriff’s Office, who shared lessons learned and best practices when responding to mass shootings, hate crimes, and other critical incidents. This presentation addressed how law enforcement agencies can plan for, respond to, and communicate in the aftermath of these events. Following the presentation, Ms. McElroy and Ms.