social media; law enforcement; recruiting

Join the Justice Clearinghouse for their upcoming webinar “Using Social Media for Recruiting: Targeted Messaging in Law Enforcement” on October 1, 2020 at 1:00–2:00 p.m. ET. This webinar will focus on helping law enforcement agencies create a social media strategy to define their public image and recruit qualified potential employees. 

Webinar – Using Social Media for Recruiting: Targeted Messaging in Law Enforcement

Throughout the nation, law enforcement organizations use a variety of strategies to recruit qualified applicants. Despite these efforts, many organizations struggle to fill vacancies. This issue may, in part, relate to reliance on outdated recruiting methods. Social media has transformed the way in which organizations in other fields market to customers and potential employees alike. While some law enforcement organizations use social media, few organizations leverage research to develop tailored social media marketing strategies.